PRESS RELEASES
ESPN STAR Sports partners SpeedCast to deliver LIVE premium mobile sports content in Asia
Tuesday, June 15, 2010
15 June, 2010, Singapore: ESPN STAR Sports, Asia's biggest sports content provider, and SpeedCast, a leading provider of digital media content services, announced today an agreement to deliver live premium mobile sports content across Asia.
ESPN STAR Sports' mobileESPN will showcase live streaming content from its television networks, delivered via satellite to operators' streaming platforms across the region. SpeedCast will provide technical services using SpeedCast's MobiCast platform to stream top-class live sports events, such as the FIA Formula One, MotoGP, and the English Football Association (FA) Cup.
Said Adam Zecha, ESPN STAR Sports' Executive Vice-President, Head of Sales for SEA: "We are delighted to work with SpeedCast as this presents a great opportunity for us to deliver the premium live sports content to fans wherever they are. SpeedCast's extensive reach across the region and expertise with mobile content delivery will play a key role in our goal to maximize the availability of world-class premier sports programming, engage sport fans beyond our broadcast channels, and expand our audience demographic across Asia."
Pierre-Jean Beylier, Chief Executive Officer of SpeedCast Ltd added, "We are thrilled to welcome ESPN STAR Sports to our portfolio of premium digital content providers to distribute their content across Asia. SpeedCast's expertise in the secure delivery of premium digital content in key markets across Asia-Pacific will help ESPN STAR Sports save both time and resources, and help them to expand their broadcast reach in new regions in Asia and with new delivery channels."
SpeedCast will provide the channel downlink, live encoding and delivery services as well as 24/7 monitoring and operations out of its world-class Network Operations Centre and teleport facilities in Hong Kong.
SpeedCast, a leading digital media content service provider in Asia, will support ESPN STAR Sports for its encoding requirements and distribution of the channel in the Asia Pacific region. Dealing with more than 50 international and local channels, SpeedCast is a recognized and reliable partner for TV channels looking for expansion into Asia, offering a one-stop solution with post-production, broadcast and distribution services.
About ESPN STAR Sports
ESPN STAR Sports is a 50:50 joint venture between two of the world's leading cable and satellite broadcasters. As Asia's definitive and complete sports broadcaster and content provider, ESPN STAR Sports combines the strengths and resources of its ultimate parent companies - Walt Disney (ESPN, Inc.) and News Corporation Limited (STAR) - to deliver a diverse array of international and regional sports to viewers via its encrypted pay-TV services.
ESPN STAR Sports showcases an unparalleled variety of premier live sports from around the globe 24 hours a day to a cumulative reach of over 300 million viewers in Asia. ESPN STAR Sports has 19 networks covering 24 countries, each localised to deliver differentiated world-class premier sports programming to Asian viewers. This includes ESPN SEA, ESPN China, ESPN Hong Kong, ESPN India, ESPN Malaysia, ESPN Philippines, ESPN SEA 2, ESPN Taiwan, MBC-ESPN (Korea), STAR Sports Asia, STAR Sports Hong Kong, STAR Sports India, STAR Sports Malaysia, STAR Sports SEA, STAR Sports SEA 2, STAR Sports Taiwan, STAR Cricket, ESPNEWS and ESPN HD.
On the ground, the ESPN STAR Sports Event Management Group manages and promotes premier sporting events around Asia. ESPN STAR Sports aims to reach consumers at any time, any place and through all new media platforms, both internet and mobile. The multi-lingual, online platforms, espnstar.com, espnstar.com.cn and espnstar.com.tw interact with millions of users providing them with in-depth sports news, results and competitions. Developed for the sports fan that is constantly on the move, mobileESPN enables the serious sports fan to follow their favourite sports more closely than ever before with a combination of specially produced video news clips, in-depth news coverage and analysis.
About SpeedCast
Founded in Hong Kong in September of 1999, SpeedCast Ltd is a leading satellite communications service provider that offers reliable managed services in over 35 countries in Asia, Middle East and Africa. With 10 international points of presence and 7-teleport-operations, it boasts a unique infrastructure to serve corporate and carriers' requirements.
Leveraging the latest satellite technologies, it has taken leadership positions in Asia in the provision of new innovative solutions in key future growth applications like Cellular Backhauling or Maritime Telecommunications.
SpeedCast Ltd is also a pioneer in the delivery of digital media content and turnkey video platforms to Service Providers and Media Broadcasters, including 3G TV and DVB-H solutions.
Operating on many different satellites in both C-band and Ku-band, and partnering with Tier 1 carriers for its fiber requirements, SpeedCast Ltd and its 150 partners worldwide provide first-class services and 24/7 technical support.
For more information, please contact:
Elgen Kua (ESPN STAR Sports)
DID: +65 6216 6034
Email: kuae@espnstar.com
Carmen Wang (SpeedCast Limited)
DID: +852 3919 6874
Email: Carmen.wang@speedcast.com



